The Dorchester Collection asked myself and a small creative team to develop and shoot a new campaign that captures the ethos of DC. Rather than focussing on the legendary guests of the past such as Picasso and Marilyn Monroe or capturing the stunning amenities, we focussed the campaign around the legendary guests of today, each of them embodying that certain something that makes them a part of the Dorchester Collection community…. free thinkings, trail blazers, adventurers and outsiders.
Shot by Ben Perry